Founder Coffee Chat w/ Alex Chen, Founder of Zest

Founder Masterclass

How do you get your first 1,000 users with a zero-dollar marketing budget? Alex Chen, founder of the beginner's cooking app Zest, did just that by ignoring experienced chefs and focusing on people who were scared to cook. Learn the scrappy, real-world tactics he used to turn a small WeChat group into a cult following.